“The Voice”, the internationally huge successful television series, is being launched in Peru. The show will be aired in Peru in its first season in October 2013. Durand Abogados advises on legal issues. Being the most expensive reality television singing competition franchise in the history of Peruvian television and due to its high production standards the adaption of “The Voice” in Peru has received a high level of interest in the mass media and among the public. As of now, even before it has started, it has had a massive impact on people. The judging panel made up of famous Latin singing artists, such as the venezuelan singer and actor José Luis Rodríguez, nicknamed El Puma, who served as a coach and mentor on the Argentine version of “The Voice”, has also contributed to raise the expectations.
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