Advertising & Marketing Law

We offer solutions in all areas of Advertising & Marketing Law:

Prepublication Review of Advertising and Marketing Materials, advising whether the issue involves claim substantiation, copyright, trademark, comparative advertising claims, testimonials, or compliance with relevant laws, regulations and industry guidelines. We also search, clear, register and protect brand names, logos and other trademarks.

Negotiating and Drafting Agreements, in the production of advertising and marketing materials, such as licenses for the use of music, photographs, and other copyrighted works, sponsorship, co-marketing and product placement agreements, talent contracts, production agreements relating to entertainment marketing events, and agreements between agencies and their clients.

Dispute Resolution on false advertising, copyright, trademark, defamation, privacy and related matters on behalf of advertising agencies and advertisers in all courts.

Advice on Direct Marketing and Telemarketing Laws and Regulations. We regularly advise clients on direct marketing issues, including compliance with the ever-evolving state "spam," "junk-fax" and direct mail laws.

Our firm handles legal issues related to:

  • Agency Contracts
  • Copyright and Trademark Protection
  • Rights of Publicity
  • Website Privacy Policies
  • Website Development and Hosting Agreements
  • Direct Response Commercials
  • Sponsorship Agreements
  • Product Tie-In Arrangements
  • Sweepstakes Laws
  • Promotions Terms and Conditions
  • Consumer Protection Laws
  • Work-for-Hire and Independent Contractor Agreements
  • Advertising copy compliance
  • Agency/client agreements
  • Talent & celebrity contracts
  • Privacy & publicity rights issues
  • Competitive advertising disputes & litigation
  • Television network clearance
  • Disclaimers & disclosures advine
  • Confidentiality & non-disclosure agreements
  • Hold-harmless & indemnification agreements
  • Product labeling and warranties
  • Errors & omissions insurance review